Maybe Instagram’s most profound influence is the way it has intertwined liar with identity. On the platform, individualities construct and upgrade particular narratives — occasionally purposely, occasionally subconsciously. Each image that is participated in becomes a piece of a larger mosaic of who we are, how we want to be seen, and what matters to us. For generators, this identity structure is particularly important. Influencers draft narratives around life, trips, fitness.
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